Born in Marybong Tea Estate in 1969, Viradh grew up around tea across the hills of Darjeeling. As V. K. Javery’s son, the trade came naturally to him. After studying at St. Paul’s, he moved into the business in the early 1990s and built strong suppliership across India with a sharp focus on quality. His day still starts and ends with chai and some stock market charcha.

With years of trade experience from the father and a modern marketing lens from the son, the two came together to rework their family’s tea story. As Viradh’s son, Shreyans steps in to carry the legacy forward and shape BlissRasa for today’s India. It’s experience and progress moving together.

Shreyans brings a fresh marketing lens to a three-generation chai legacy. He works alongside his father to keep BlissRasa sharp, relevant and truly Indian. His focus is to make high-quality, fresh chai accessible to more people while building a brand that is desi at heart, quality-driven and premium.